Our Story

About the Bus

The phrase “On the Bus Since” is more than just a tagline — it’s a nod to the original Further bus, the one Ken Kesey and the Merry Pranksters drove cross-country in 1964. That psychedelic school bus became a symbol of freedom, exploration, and the counterculture that would go on to shape the Grateful Dead community for generations.

We’re carrying that spirit forward.

Whether your first show was in 1967 or 2024, being on the bus is a feeling — a shared language of music, connection, and memory.

Learn more about the original bus and how this all started → About the Bus

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About the Boards

We make every cutting board as if it’s a piece of art — because it is. These aren’t simple laser-engraved boards you’ll find at mass-market shops. Ours are inlay boards, made from hardwoods with rich, contrasting tones. Every custom date and location is carefully inlaid, not just etched on the surface.

Each one is handcrafted to be an heirloom — a beautiful way to commemorate your first show or gift someone else’s.

See how the boards are made → About the Boards